Product-Market Fit

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PMF

Intermediate Level Bengaluru Entrepreneurship 2 views

Definition

The degree to which a product satisfies strong market demand, essential for startup success.

Detailed Explanation

Signs of PMF: organic growth, low churn, customers actively seeking the product. Marc Andreessen coined the term. Startups should prioritize finding PMF before scaling.

Example

When users start recommending the app without prompts, the startup has achieved PMF.

Local Context (Bengaluru)

Bengaluru VCs emphasize PMF before large investment rounds.

Related Terms